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Saturday, January 31, 2015


Finding a Country Store Rep Near You
As the size of our sales force grows, so does the possibility that we have a rep who could deliver Watkins products to your front door.

We love to reminisce about the early days of the J.R. Watkins when its sales representatives would travel through local neighborhoods in early model cars bringing with them a growing number of quality products produced by the fledging company.  They became known as the traveling Watkins men and women.
Today, that is impossible, particularly in large cities where there are a number of high-rise apartment complexes that post a “No Solicitors” sign outside the front gate. Then there are sections of cities where ringing a stranger’s door bell is asking for trouble.
Watkins prides itself as being the first direct-marketing company, bringing its products directly to the customer and eliminating the so-called middle man. These individuals – in an effort to build their businesses -- would mark up wholesale prices to retail, pushing the cost of their products out of reach for many people. Enter J.R. Watkins with his concept of creating a company built on a direct sales force, long before other organizations like Fuller Brush and Avon launched similar door-to-door sales teams.
However, Watkins has changed with the times. Today, the majority of its salesmen and women promote their home-based Watkins businesses through the Internet and social media. It is through these avenues that our Watkins All Natural Country Store has been able to grow every year since its foundation in 2009. Not only have we attracted customers from coast-to-coast and throughout Canada, we now have some 115 sales consultants spread out across the two countries.  Each consultant has developed his or her own customer base, composed of extended family members, personal friends and associates eager to help the consultant build a fledging home business. Yes, these friends can tell their friends about these new Watkins entrepreneurs, but it takes many others to propel a new business into a strong growth phase. 

This is one area where we All Natural Country Store managers have stepped in to help our new consultants. As part of the store’s website – AllNaturalCountryStore.net – we have created a directory that lists all of the store’s Watkins consultants by state and province. Simply go to the website, and click on the tab marked “Consultant Directory.” You may be surprised to find a sales representative in or near your home town. Give that person a ring. Like the Watkins traveling salesmen and women of yore, we’re sure that they will be more than happy to deliver our quality products right to your front door.

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