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Welcome to our blog...

Friday, April 26, 2013

Protecting America’s
Youngest Citizens

Baby Products line shows Watkins growing emphasis for all natural products for every age.

Let’s face it. There’s nothing like a newborn baby to make most people go ooooo and aaahhh! And for good reason. These young ones depend on their moms and dads to protect them from all the challenges that life will soon hand them. Probably one of the major decisions parents have to make early on is the type of products will be used to introduce their young ones to the feel and smell of a life around them.
Enter J.R. Watkins. This grandfatherly figure introduced America to a new way of doing business. One of the few images we have of J.R. is this photo of the founder of the company with his newly born granddaughter. While Watkins had yet to develop actual products for babies, he was aware of mothers and fathers desire to provide a bubble in which their young children could remain safe and secure. In the beginning, Watkins realized that all natural products – be in the food products line or the body care products line – should be a crucial element in all products coming off the company’s conveyer belts.
Fast-forward to 2012 when that same philosophy brought about the introduction of a product off-shoot dedicated to babies. Each element of the line focuses on a specific need voiced by parents in focus groups before those products were unveiled.

Of course, one of the most recognizable names in baby products is Johnson & Johnson. Those individuals in the Watkins Research & Development Develop realized that they had to go beyond what was already on the market to fill in the gaps that needed to be addressed. While the actual type of products is similar, the Watkins line focused on the need for all natural ingredients.

As a result, the Baby Oil, Soothing Baby Balm, Baby Wash and Baby Lotion are completely all natural in their content. Parents have the same 30-day, 100% all-money back guarantee that these products will not cause any negative reaction to their young sons and daughters. If you have any specific question regarding these our Baby Line products, please contact the managers of the All Natural Store at 888-881-7372. If they can’t answer your questions, they have contacts at the corporate office that can. ~

Thursday, April 25, 2013

Earth Day Expands to Earth Week, and for Good Reason

Companies like Watkins realize the bottom line isn’t always so important if it means leaving big footprints on its way to financial success.

As many know, this is Earth Week. Isn’t it appropriate that organizers selected springtime of each year to hold this observance to protect the earth? Those of us fortunate to live in sections of this country such as Big Bear, California, are stuck by the natural beauty of the world around us.

This year marks the 43rd observance Earth Day in the United States. Organized by Sen. Gaylord Nelson (D-Wis.), the first Earth Day in 1970 saw an estimated 20 million Americans demonstrate in support of the environment. By 2012, more than one billion people in 192 countries took part in Earth Day festivities. It was only natural (pun intended) that the one day be expanded to a full week.

One of the reasons that attracts Big Bear residents to this bit of paradise here on earth is the wonders of nature all around us.  It’s the same reason – among others – that attracted us to the Watkins way of running a business.

The need for companies to practice “green” manufacturing is more important than ever. The second decade of the 21st century – marked by America’s largest oil spill, the hottest year on record for the continental U.S and the bitterly divisive Keystone pipeline proposal -- has already confirmed the growing relevance of environmental issues in America.

Ever since it came into being some 145 years ago, Watkins has been a pioneer in natural living, utilizing the finest natural ingredients in all its products. The company continues its commitment to its customers and the environment by implementing processes that reduce waste and conserve energy. Together, Watkins top executives believe we can make a positive impact on our environment.

Here’s what Watkins currently does to reduce waste and make a positive impact on the earth:

  • Offer a full line of plant based home care products that are free of pollutants and biodegradable.
  • Offer a full line of USDA certified 100% Organic Herbs and Spices and All-Natural Pure Extracts.
  • Adhere to a strict paper, plastic, and aluminum recycling program.
  • Utilize biodegradable packing materials.
  • Use soy-based ink in our printed marketing materials.
  • Employ e-communications and encourage customers, Consultants and vendors to obtain information online instead of in printed form.
  • Gravity fed filling processes: Watkins fills its bulk dry mixes using time-tested gravity feeds. This allows conserve energy conservation that would normally be used to power a pneumatic or conveyor system.
  • Use lighter weight product packaging. Simply reducing our plastic bottle weight for various products has saved thousands of pounds of plastic from waste.
  • Encourage vendors to use renewable energy and cut waste.
  • Utilize Lean business and manufacturing practices to help eliminate waste and streamline operations

Regulatory agencies have taken notice of these strides made by Watkins as dozens of products continue being reformulated to achieve that 95% mark or better so they, too, can be classified as “All Natural” by the Natural Products Association. No wonder more and more products are rolling off the Watkins conveyer belts with the word “Naturals” as part of their name.

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