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Saturday, January 31, 2015

Finding a Country Store Rep Near You
As the size of our sales force grows, so does the possibility that we have a rep who could deliver Watkins products to your front door.

We love to reminisce about the early days of the J.R. Watkins when its sales representatives would travel through local neighborhoods in early model cars bringing with them a growing number of quality products produced by the fledging company.  They became known as the traveling Watkins men and women.
Today, that is impossible, particularly in large cities where there are a number of high-rise apartment complexes that post a “No Solicitors” sign outside the front gate. Then there are sections of cities where ringing a stranger’s door bell is asking for trouble.
Watkins prides itself as being the first direct-marketing company, bringing its products directly to the customer and eliminating the so-called middle man. These individuals – in an effort to build their businesses -- would mark up wholesale prices to retail, pushing the cost of their products out of reach for many people. Enter J.R. Watkins with his concept of creating a company built on a direct sales force, long before other organizations like Fuller Brush and Avon launched similar door-to-door sales teams.
However, Watkins has changed with the times. Today, the majority of its salesmen and women promote their home-based Watkins businesses through the Internet and social media. It is through these avenues that our Watkins All Natural Country Store has been able to grow every year since its foundation in 2009. Not only have we attracted customers from coast-to-coast and throughout Canada, we now have some 115 sales consultants spread out across the two countries.  Each consultant has developed his or her own customer base, composed of extended family members, personal friends and associates eager to help the consultant build a fledging home business. Yes, these friends can tell their friends about these new Watkins entrepreneurs, but it takes many others to propel a new business into a strong growth phase. 

This is one area where we All Natural Country Store managers have stepped in to help our new consultants. As part of the store’s website – AllNaturalCountryStore.net – we have created a directory that lists all of the store’s Watkins consultants by state and province. Simply go to the website, and click on the tab marked “Consultant Directory.” You may be surprised to find a sales representative in or near your home town. Give that person a ring. Like the Watkins traveling salesmen and women of yore, we’re sure that they will be more than happy to deliver our quality products right to your front door.

Sunday, January 25, 2015

What Happened to those New Year’s Resolutions?

Remember, 2015 was going to be the year you were going to get going on your Watkins home business.

Scary isn't it? One look at the calendar and you'll realize that one twelfth of 2015 is nearly gone! What happened to all those great New Year's Resolutions you had 25 days ago? Have you forgotten them, or just decided to wait until December to start up a new list?

Come on, people!  We never would have won our Independence if our forefathers had kept saying, "Maybe next year would be a better year to revolt against Britain." Watkins would never have become a leader in direct marketing if those early consultants had given up after a series of doors were slammed in his face.
Today, give some thought to your unfulfilled resolutions and dreams for a better future. I'm reminded about an anonymous prayer I read somewhere that went, "Dear God, my prayer for the coming year is a fat bank account and a thin body.  Please don't mix these up like you did last year.''
We certainly believe in the power of prayer, but God doesn't make mistakes. We humans manage to do quite well on our own in that department. February is your month to get back on track. The kids are settled back into school after the holidays so we can't use that as an excuse. Summer vacations are months away so we can't use that as an excuse.

It’s time to get going on your own Watkins business. Quit trying to reinvent the wheel. Remember, the quickest way the start building sales is to throw a Grand Opening party for your new business, or a First Anniversary celebration, because you were so flooded with orders last year you didn't have time to host a party when you first became a Watkins consultant. (Okay, a little fib, but we all know how people love being associated with a winner). Invite your best friends, neighbors and nearby relatives to the party - people that will want to see you succeed (even further)!
Follow up with those who could not come by taking by another copy of the Watkins catalog you mailed them with your party invitation. If they tell you there were products they really wanted to order, but didn't have anything left over after paying bills this month, you have the perfect answer for them. Tell them they can get those products FOR FREE just by hosting a Watkins Good Tastings party or a Love Yourself This Valentine’s Day party in their own home. And you will do all the work!

Or we'll do all the work! If you happen to live in Big Bear, Palm Springs, Victorville or anywhere in between, Alan and I will even drive to your home and bring along our Watkins traveling dog-and-pony show. You can't even use the excuse you don't have any samples or know enough about the products to put on a presentation.  Everything is packed in our Watkins wagon and ready to roll. Already have a date in mind?  Call us at 888-881-7372.  We’ll help you get 2015 back on track.